01
Capture
Scan the badge, business card, QR code, or a handwritten note. Ten seconds at the booth, then back to the conversation.
Integrations / SugarCRM
CRM integration
Event lead capture, synced to SugarCRM
Tendro scans the badge, enriches the contact, and writes a SugarCRM lead or contact with the lead source, campaign, and owner already set.
Desk trial: test scans and real enrichment at your desk. SugarCRM sync starts with your first paid event. No credit card.
§ 01 · Sync
How does Tendro sync event leads to SugarCRM?
Each scan creates a SugarCRM lead or matches an existing contact by email, with the campaign and lead source set, in seconds.
02
Enrich
Tendro fills in what the badge left out: verified email, title, company, domain, firmographics. Typing at the booth becomes the exception.
03
Score
Tag each capture hot, warm, or cold. Repeat visitors and multi-event prospects get flagged, so reps work real intent first.
04
Sync
Tendro matches on email, writes the lead or contact to SugarCRM, links the target list or campaign, and assigns the owner.
Route unknown badges to a lead and let matched contacts update in place, so your account records stay clean after a busy show.
§ 02 · Field mapping
What fields land in SugarCRM?
Lead or contact fields, lead source, the campaign link, plus custom fields for booth, conversation note, and scan time.
Tendro captureSugarCRM
- Email, title, companyLead / Contact
- Lead source"Trade Show" / event
- CampaignCampaign link
- Booth noteCustom field
- OwnerAssigned user
§ 03 · Offline
What happens when the booth WiFi drops?
Scans queue on the device and sync to SugarCRM on reconnect, in scan order, so nothing is lost when the hall is congested.
Show floors run on congested WiFi and blocked carrier signal at peak. Every capture saves to the phone first, so the queue keeps moving while a prospect is still in front of you.
When the connection returns, the backlog delivers to SugarCRM in scan order. Nothing waits on the venue, and the real scan time rides along with the record.
§ 04 · Setup
How do I connect SugarCRM?
Connect Tendro to SugarCRM, map fields, set the campaign and assignment, then run a test scan.
01
Connect
Connect Tendro to your SugarCRM instance.
02
Map
Map captured fields to lead, contact, and custom fields.
03
Route
Choose the campaign or target list and the owner assignment.
04
Test
Desk-scan before the show and confirm the record, campaign, and owner.
§ 05 · Attribution
How does event attribution work in SugarCRM?
The campaign link on each lead or contact carries the event, so campaign reports show what pipeline each show sourced.
Use one campaign per event and let Sugar's campaign ROI view trace leads and revenue back to the show.
§ 06 · Pricing
What does the SugarCRM integration cost?
$499 per event with unlimited team members, phones, and scans. Every integration included. Rental scanners run $400 to $700 per device.
One flat rate covers the whole booth staff. No per-seat license and no per-device rental, and the app travels to the next show while the rental stays behind.
A full calendar gets the season pass: flat per-event pricing that drops as you add shows. The free desk trial tests real scans and enrichment at your desk, no card; SugarCRM sync turns on with your first paid event.
§ 07 · Last call
Sync SugarCRM at your next event.
One app. Every event. No hardware rentals.